🎬 Behind the Scenes at PilonPR: Where Strategy Meets Storytelling
- Monika Jakubczyk

- Oct 13
- 1 min read
Updated: Oct 20
People often ask me what it’s really like to run a #transatlanticPR and #marketing#agency. The short answer? Every day feels like a #bridge — between #Germany and the #USA, engineering and emotion, strategy and creativity.
At #PilonPR, our work doesn’t start with press releases or campaigns. It starts with listening. We sit down with clients — sometimes a German #automotive #supplier expanding to #Detroit, sometimes a U.S. #tech #startup eyeing Munich — and ask:
👉 “What #story do you want the world to remember you for?” From there, it’s a dance of details:
💬 Translating technical language into messages that resonate.
📣 Finding the right U.S. #media #outlet or German #trade #publication.
🎨 Creating bilingual content that feels local in both markets.
🚀 Aligning PR, digital marketing and #culture — because one without the other doesn’t work across borders.
It’s not always glamorous. There are late-night calls between time zones, endless content reviews and cultural nuances to navigate. But every time a client says, “Now our story finally connects,” it’s worth every minute.
✨ Building #PilonPR has been more than growing a #business — it’s been about #connecting worlds, people and ideas. What many see on LinkedIn — the press coverage, the events, the results — is just the visible part. Behind the scenes, it’s all about precision, passion and people.
#PilonPR #BehindTheScenes #GermanAmericanBusiness #MarketingCommunications #BrandStorytelling #Localization #CrossCulturalCommunication #WomenInBusiness #GlobalMarketing







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