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đŹ Behind the Scenes at PilonPR: Where Strategy Meets Storytelling
People often ask me what itâs really like to run a #transatlantic PR  and #marketing #agency . The short answer? Every day feels like a #bridge  â between #Germany  and the #USA , engineering and emotion, strategy and creativity. At #PilonPR , our work doesnât start with press releases or campaigns. It starts with listening. We sit down with clients â sometimes a German #automotive  #supplier  expanding to #Detroit , sometimes a U.S. #tech  #startup  eyeing Munich

Monika Jakubczyk
Oct 13, 20251 min read
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đ§ Your #Technology Is Amazing â But Is Anyone Remembering the #Story Behind It?
Many #German  engineering and #technology  companies focus heavily on features, specifications and performance metrics when communicating their innovations. But in the U.S. market, #stories  resonate more than statistics. #Storytelling  makes complex products relatable, builds emotional #connections  and shows the real-world #impact  of technology â turning technical excellence into market #relevance . đĄ 3 Tips for Effective Storytelling in Technical #Marketing :  1ď¸âŁ

Monika Jakubczyk
Oct 13, 20251 min read
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đ Networking & Mentoring â The Bridges That Built My Career
Looking back on my #journey  â from studying and working in #Germany , earning my #MBA  at Steinbeis University Berlin, leading global...

Monika Jakubczyk
Oct 8, 20252 min read
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đĄ What 20+ Years in Global Marketing & Communications Have Taught Me
My career has taken me from #Germany  to #China , across #Europe  to the #USA  and #Mexico  â working with global #automotive  brands, innovative #tech  companies and ambitious #startups . Every market taught me something new about #people culture  and the power of #marketing  and #communication . One thing has become clear: great marketing and communication is never just about campaigns â itâs about human #connection . Here are the #lessons  that continue to gui

Monika Jakubczyk
Oct 7, 20252 min read
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Fact: Localization Drives Results
When German companies enter the U.S. market, one of the biggest challenges is #branding  and #messaging . Many rely on the same...

Monika Jakubczyk
Oct 7, 20251 min read
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đ From Munich to the World â Celebrating Connection, Culture and Communication! đťđ
Itâs that time of year again â #Oktoberfest season! What began in #Munich in 1810 as a royal wedding #celebration has grown into one...

Monika Jakubczyk
Oct 7, 20251 min read
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"Tag der Deutschen Einheit" or "German Unity Day" â remembering history, shaping the future
October 3, 1990, marked a moment a lot of people will never forget: Germany âs reunification  after decades of division. Just months...

Monika Jakubczyk
Oct 3, 20251 min read
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Timing Is Everything â This Is Where the Magic Happens
Punctuality isnât just about clocks. Itâs about culture, expectations and the first impression you leave . How you handle time can say as...

Monika Jakubczyk
Oct 2, 20251 min read
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Stronger Together: How German-American Networks Drive Business Growth
đ In todayâs global economy, the most successful companies are the ones that learn, adapt and collaborate  across borders....

Monika Jakubczyk
Oct 1, 20251 min read
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đŹ Behind the Scenes at PilonPR
Every brand has a story - but telling it across cultures isnât always easy. Thatâs why I started PilonPR. I saw too many companies struggle to communicate effectively between Germany and the U.S. Itâs not just about translating words - itâs about understanding culture, tone and what truly resonates in each market. At PilonPR, we combine PR and marketing strategies  to help brands share their stories authentically and strategically, making an impact on both sides of the Atlant

Monika Jakubczyk
Sep 29, 20251 min read
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German vs. U.S. Business Communication: How to Bridge the Gap
Expanding between #Germany and the #USÂ is not just about entering a new market - itâs about adapting your #businesscommunication style. The way companies present themselves, share information and build trust differs greatly on both sides of the Atlantic. In Germany, communication is direct, formal and precise. Business leaders value facts, structure, and thorough analysis. Meetings often go deep into details and decisions are made carefully, backed by reliable data. Trust is

Monika Jakubczyk
Sep 29, 20252 min read
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